Test Bank for Marketing, 3rd Edition by Greg Elliott

Test Bank for Marketing, 3rd Edition by Greg Elliott
Brand: Test Bank
Product Code: 718
Availability: In Stock
  

Price: $30.00
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Marketing, 3rd Edition by Greg Elliott test bank

Test Bank Include these chapters

Chapter 1: Introduction to marketing
Chapter 2: The marketing environment and market analysis
Chapter 3: Market research
Chapter 4: Consumer behaviour
Chapter 5: Business buying behaviour
Chapter 6: Markets: segmentation, targeting and positioning
Chapter 7: Product
Chapter 8: Price
Chapter 9: Promotion
Chapter 10: Distribution (place)
Chapter 11: Services marketing
Chapter 12: Digital marketing
Chapter 13: International marketing
Chapter 14: Social marketing and non-profit marketing
Chapter 15: Marketing planning, implementation and evaluation

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