Managerial Economics Applications, Strategies and Tactics, 13th Edition James R. McGuigan test bank
Table of Content
1. Introduction and Goals of the Firm.
2. Fundamental Economic Concepts.
3. Demand Analysis.
4. Estimating Demand.
5. Business and Economic Forecasting.
6. Managing in the Global Economy.
7. Production Economics.
8. Cost Analysis.
9. Applications of Cost Theory.
10. Prices, Output, and Strategy: Pure and Monopolistic Competition.
11. Price and Output Determination: Monopoly and Dominant Firms.
12. Price and Output Determination: Oligopoly.
13. Best-Practice Tactics: Game Theory.
13A. Entry Deterrence and Accommodation Games.
14. Pricing Techniques and Analysis.
15. Contracting, Governance, and Organizational Form.
15A. Auction Design and Information Economics.
16. Government Regulation.
17. Long-Term Investment Analysis.
Appendices.
C. Differential Calculus Techniques in Management .